Heritage Foods Limited

in the dairy business, growing our national presence, adding more geographies, enhancing procurement and increasing capacity. Strengthening market linkages Dairy farmers form the backbone of our business, and their empowerment is a core value at Heritage. As a means to this end, we undertake several measures to address the challenges faced by dairy farmers and to secure them in a highly cyclical business. Some of these include providing free veterinary care, supplying high-quality cattle feed at subsidized rates, and mitigating risks through insurance policies (for farmers and cattle). With our e ff orts, we have helped farmers grow their household income and advance their living standards. We also facilitate fi nancial support for cattle purchase and cattle insurance, resulting in cattle yields rising over the past few years and creating potential employment generation. Way forward We are looking to the future with positivity, well placed and underpinned by the B2C nature of our business and our strong return ratios. What also gives us the con fi dence for industry growth is the growing per capita availability of milk in the country. India’s per capita milk availability, which stood at 130 grams per day during 1950-51, has more than doubled to 374 grams per day in FY 2017-18, as against the world estimated average consumption of 294 grams per day. We continue to keep an eye on our mission of achieving ` 60,000 million turnover, although the timeframe is being recalibrated to AS WE WEATHER THIS CRISIS AT HERITAGE, I TAKE THIS OPPORTUNITY TO THANK OUR EMPLOYEES FOR THE UNWAVERING SUPPORT OF EVERY SINGLE ONE OF THEM. deliver the targeted revenue, given the economic headwinds and industry challenges. Vote of thanks India is steadily poised to combat the menace of the pandemic. We are hoping fervently that the nation succeeds in fl attening the curve in the shortest possible time, and will overcome the challenges thrown by the virus. At Heritage, we continue to be hopeful of a resurgence in economic activity and return of normalcy very soon. As we weather this crisis at Heritage, I take this opportunity to thank our employees for their unwavering support. This would not have been possible without their relentless e ff orts. Stay safe and healthy. With best regards. N. Bhuvaneswari Vice-Chairperson & Managing Director CORPORATE OVERVIEW 29 th Annual Report 2020-21 | 19 Vice-Chairperson & Managing Director’s Message